People appreciate the importance of spreading their investments across a well diversified portfolio, but are they actually doing this?
How diversified do people think their investment portfolio is?
Very well diversified
Not diversified enough
Quite well diversified
Not diversified at all
people who feel they have a higher level of investment knowledge consider their portfolio to be very well diversified
Those who feel they have higher levels of investment knowledge split their portfolio more evenly and limit the amount they hold in cash
Portfolio allocation for those who feel they have more investment knowledge
less cash held by those with more knowledge than those with the least knowledge
Thematic funds focus on companies active in particular areas. They hold great appeal for everyone, particularly those who feel they have a higher level of investment knowledge
Percentage of people interested in funds that focus on...
Expert / Advanced
more people with appetite for thematic investment funds among those with higher levels of investment knowledge (on average)
...and those with more knowledge are prepared to be more patient in seeking a return
How much longer people are prepared to hold on to thematic investments
(versus a standard investment fund)
...but that’s not to say they are overly cautious. Those with more knowledge take more risks with how they split their investments
Proportion of their portfolio people put in high risk investments
...and act quickly to seize the opportunity to invest more when the stockmarket goes down
Proportion of people who invest more in stockmarket related investments when the market drops
Schroders commissioned Research Plus Ltd to conduct, between 20th March and 23rd April 2018, an independent online study of over 22,000 people in 30 countries around the world, including Australia, Brazil, Canada, China, France, Germany, India, Italy, Japan, the Netherlands, Spain, UAE, the UK and the US. This research defines "people" as those who will be investing at least €10,000 (or the equivalent) in the next 12 months and who have made changes to their investments within the last 10 years.